The reality of the online marketplace isn't always what you think
It is essential that you have data that allows you to assess and monitor the quality of your distribution.
Gain competitive intelligence to stay one step ahead, adapt your strategy and seize the advantage.
Are you a Marketing Director and want to make sure your products are well positioned compared to your competitors on partner sites? Are you wondering if your digital communication campaigns are being properly distributed?
Are you a Sales Director and want to monitor changes in your market? Are you looking to find out where new stores are opening around the world?
Check your brand's online visibility on your partner sites
Examine whether your products are well positioned compared to the competition, whether they are well referenced in the catalog and whether the right media campaigns are being broadcast
Manage stock management
Ensure in real time that your products are available for sale online in your distribution network and avoid stock shortages.
Monitor your competitors
Follow the evolution of prices and distribution of competing products (store openings and closures, new authorized resellers, new partner sites, etc.)
What tools are available to develop growth opportunities in a competitive market?
DATA&DATA solutions allow you to quantify and qualify the distribution of your brand and that of your competitors on your market:
Visibility score of your brand on each official partner site, taking into account your positioning and that of your competitors on the pages dedicated to your product categories
Analysis of the content (images, texts, etc.) highlighted on partner sites
Monitoring of price changes for your competing brands
Mapping of your competitors' physical stores
Study of your catalog and the stock available for sale online
DATA&DATA gives you the means to take control of the distribution of your products online.
Explicit and easy to use, our dashboards summarize key indicators that enable Marketing and Sales departments to make the right strategic and operational decisions. The dashboards are customizable and downloadable.
